The Woman Beyond the Work

Meet Jess

After earning my bachelor’s degree in Business Management from Farmingdale State College, I began my career in marketing operations and reporting before joining American Express. Those early experiences helped me build a foundation in campaign execution, workflow optimization, performance tracking, and cross-functional collaboration. Today, I’m a Sr. Marketing Analyst focused on performance reporting, forecasting, affiliate partner insights, and digital acquisition effectiveness. I develop reporting tools and dashboards, support digital experience enhancements, and work across marketing, finance, analytics, and technology teams to improve visibility, efficiency, and decision-making.
What drives me most is helping teams make sense of complex information. I enjoy connecting data back to business goals, turning results into clear recommendations, and building processes that make work easier to manage and act on.

Leadership & Community Involvement

Young Professionals Expect Miracles Volunteer
Expect Miracles foundation
Supporting fundraising and awareness efforts for initiatives that help advance the fight against cancer.
Volunteer Presenter
Career Day Inc.
Speaking with students about marketing career paths, professional skills, and how to build a strong résumé.
Industry Advisory Board Member
Hicksville High School
Sharing marketing industry perspective with students and supporting conversations around career readiness and professional development.

career Journey

  • Margot Corporation

    Social Media Marketing Intern
    Meticulously maintained brand image through strategic content updates and advanced scheduling, ensuring consistent and impactful social media presence for Brighter Tomorrows, Inc. Successfully managed various social media pages, boosting engagement with compelling media content. Recognized for creating impactful posts that effectively increased awareness for the organization.

  • American Express

    Contract Marketing Analyst
    Streamlined processes, cutting time-to-market by 53% and ensuring smooth email journeys through improved tools and cross-functional relationships. Pioneered a campaign-level dashboard for accurate front-end metric tracking and played a pivotal role in end-to-end marketing execution for two email curriculums. Enhanced operational efficiency with improved tracking and training materials, while also managing updates for Digital Guides across consumer card products.

  • American Express

    Sr. Marketing Analyst
    Led performance reporting, forecasting, and insights that steered strategic decisions and strengthened digital acquisition. Built data-driven dashboards, improved affiliate experiences, and streamlined cross-functional operations across marketing, finance, analytics, and technology. Championed innovation, collaboration, and colleague development to accelerate sustainable growth.

  • Publisher's Clearing House

    Marketing Operations Analyst | Marketing Operations Intern
    Managed daily conversion program volumes, created pivot tables for weekly sales reports, and tracked order trends. Provided crucial support for customer mailing programs and contributed to their success through strategic documentation. Actively assisted in various data and analytical projects, demonstrating a commitment to organizational excellence.
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